PromaxBDA Station Summit 2016

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Join us June 21-24 in Las Vegas for the only event created exclusively for television station marketing and promotion professionals. With every network, syndicator, and major station group gathered under one roof, Station Summit is the can’t miss event of the year.

Broadcasting faces tremendous challenges every day in the fast changing media landscape. What skills do you need to be more effective at your job?  What insights will make a difference for your station?  Each day of this content packed four-day event is devoted to making you smarter, more creative and ready to face the challenges.

Dean’s Speaking Session

2020 Television: Evolution or Revolution?

Fragmented. Expensive. Inflexible. Disingenuous. Obese. That’s reality TV for the new millennial viewer. The simple pleasure of TV viewing has been hijacked – and we are all being held hostage. TV’s evolved into paying huge amounts for bargain basement content, hidden behind ridiculous firewalled interfaces, with the caveat you can watch it on a mobile – it’s totally and utterly unsustainable. Technology was supposed to make our lives simple! Maybe it will, but first we need a revolution. And it need to start now…

“A call to arms to create clarity and choice for the 21st Century TV consumer.”

1. Smart TV is anything but. How do we think smarter about TV?
2. Are there any new technologies that are about to excite TV viewers?
3. What should we expect future TV viewing to look like?

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