19 02, 2017

Social Fandom – San Diego ComicFest

By |2018-02-01T10:44:15+00:00February 19th, 2017|, |0 Comments

Social Fandom for Geek Properties In 2017: San Diego ComicFest 2016 saw a surge in the marketing cliches of "fandom outreach" and "relationship building", especially within entertainment industry. The exponentially fast rise of geek properties led to a rush by marketing agencies and entertainment in-house CMO's to nab any and all influencers pertinent to their [...]

29 10, 2016

Stan Lee’s LA Comic Con 2016

By |2016-10-19T18:23:39+00:00October 29th, 2016|, |0 Comments

Jonathan Tavss, Moderator Awakening The Beast: Reactivating Dormant Properties and Their Fan Bases With so many films, TV Shows and streamed programs being launched based on comic and graphic novel properties, the engagement of those existing fandoms is core to a successful launch.  Sometimes, the fan bases need only be stoked and some require an essential [...]

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