Social Fandom – San Diego ComicFest

By |2018-02-01T10:44:15+00:00February 19th, 2017|, |0 Comments

Social Fandom for Geek Properties In 2017: San Diego ComicFest 2016 saw a surge in the marketing cliches of "fandom outreach" and "relationship building", especially within entertainment industry. The exponentially fast rise of geek properties led to a rush by marketing agencies and entertainment in-house CMO's to nab any and all influencers pertinent to their [...]